Longrich International

Longrich is a leading Chinese cosmetic company that holds a wide variety of household cleaning, personal care, health care, oral care, and pet care products. We have 8 research and development centers in three continents and over 12,000 employees worldwide.

Founded in 1986, our company has seen steady growth in its market share and expansion that makes us today one of the most successful private companies, a leader in the Chinese cosmetic sector as well as daily care industry, and a company that legally practices direct selling in mainland China and overseas. It has manufactured merchandise for notable companies such as AVON, Marks & Spencers, Elizabeth Arden, Lancome, Estee Lauder, Unilever, Wal-Mart, Shiseido, Lion, Carrefour, Tesco, GlaxoSmithKline, The Body Shop, H.E.B, KAO, Nestle, and Total etc. under an arrangement called Original Equipment Manufacturer (OEM). Our trademarks have been registered in 183 countries. Also, our products are sold in more than 50 countries and regions around the globe including Malaysia, Taiwan, Hong Kong, Singapore, Nigeria, South Africa, Cameroon, Russia, Ukraine, South Korea, Thailand, Philippines, United Arab Emirates and Ghana.

Beside the traditional and direct sales, Longrich has also been proven a successful advocate of OEM and ODM arrangements. Longrich helps local and international firms manage their entire supply chain in China. We have the capability to provide product research and development, packaging design, raw material procurement, production, warehousing, distribution & sale of all kinds of cosmetics, personal care, household, health and pet care products.